What the endorsement means for you?
The APodA endorsement means our cricket shoes have been examined by practising podiatrists (foot-health experts) and judged to genuinely support your feet.
When you see the Podiatry Endorsed logo on our shoes, it's an independent signal that our functional design has been scrutinised against clinical foot-health standards.
Independently Assessed
Rigorous Testing
Who are the Australian Podiatry Association?
The Australian Podiatry Association (APodA) is the peak National body representing Podiatrists across Australia. The APodA Product Endorsement Program exists to help people identify footwear and foot-health products that genuinely meet podiatry standards.
APodA Testing
APodA endorsement isn't a quick tick. To earn it, a product is put through a structured, evidence-based assessment. These are the testing fields:
IDONEUS Cricket Shoes
Heel Support
A rigid, anatomically positioned heel counter delivering rear foot stability and calcaneus locking.
Forefoot Flexion
Controlled flexion localised to the metatarsophalangeal joints for efficient propulsion through toe-off.
Torsional Stability
High midfoot torsional rigidity resisting excessive longitudinal twist under dynamic load.
Contoured Arch
Integrated medial longitudinal arch contouring supporting the foot's natural architecture.
Fastening Device/s (laces, straps, BOA, etc)
A secure lacing/fastening system engineered for midfoot lockdown without focal pressure or irritation.
Toe Box
Toe-box geometry replicating natural foot morphology in width and depth for adequate digital volume.
Cushioning
Multi-layer plantar cushioning optimised for shock attenuation and repetitive-impact load management.
Removable insole
A removable footbed enabling accommodation of custom orthotic devices.
For a full breakdown of the Testing Process head over the APodA website.
The Process
Four independent podiatrists. The real shoe. A detailed clinical checklist. That's what stands behind the logo.
independent expert panel
Each product is assessed by a panel of four independently practising, AHPRA-registered podiatrists, each with at least four years of training and five or more years of active clinical experience.
The actual shoe is examined
The APodA assessors review physical samples of the footwear itself, not just a spec sheet.
Clinical design features are scored
The assessment looks at foot-health fundamentals such as heel support, arch contour, toe-box design, cushioning and overall fit, the features that determine how a shoe actually supports the foot.
The evidence behind the claims is checked
Any research and technical material submitted with the product is reviewed including the product's marketing claims and sales messages are assessed for accuracy.
Rigorous testing criteria
Products are marked against detailed checklists across multiple criteria, and only those that clear APodA's scoring threshold across several categories are endorsed.
Endorsement is earned & specific to the product
The endorsement is non-exclusive and time-bound. The product and its marketing cannot be changed without review, so the mark reflects the shoe as it is today on the shelf.
What this means for your cricket shoes?
Cricket asks a lot of your feet; long hours in the field and repeated high-impact foot-strike at the crease. A shoe that's been assessed for clinical foot support isn't just more comfortable; it's built to support the unique movements of a cricketers feet.
We look after your feet...
Your feet take the full load of force every delivery, every run and every session. Choosing footwear that's been independently assessed for foot health means you can focus on your game, knowing your shoes are designed to support your feet.
Find a store near you
Head into store and try on our range of Podiatry endorsed cricket shoes to experience the future of cricket footwear.
BE THE ONE